A new update on Facebook lets you pay to promote your content to users who are not even following you!
This is available on my Facebook Pages. I have a new option when I access the promote feature on a post.
Facebook allows me to target the ad to people who like my page ‘in addition to their friends’. They are of course charging me more for promoting the post to these extra people.
It is already clear that Facebook’s curation tech hides a lot of your content from the followers based on unknown parameters. And they company charges you to ‘promote’ your content to ensure that it gets more visibility from your followers.
This latest feature update makes it even more evil.