Microsoft Bing now highlight select authors in social sidebar

Microsoft has rolled out another update connected to the social sidebar on their Bing search result pages.

The company is now going to highlight specialized authors and bloggers in the sidebar for relevant searches.

You would be able to see latest social shares from these authors in addition to relevant articles posted by them in the past.

Microsoft said:

Today we’re announcing the addition of news authors to the People Who Know section in the Bing sidebar for customers in the US. Bing’s sidebar helps connect you to these types of people; people who are knowledgeable on the topic you’re searching for including friends you know and experts and enthusiasts you may or may not be familiar with. Now, when you search for a topic, authors who frequently write articles related to your query will appear alongside other experts and enthusiasts in the sidebar. Hover over the person’s name to learn more about them, see their top articles related to your query, or link to their Twitter page.