Samsung is running a campaign on their US Facebook page.
Consumers planning to go for a Samsung smartphone can ask for a quote on their existing devices.
The company is offering up to USD 300 for their older phones. This is only applicable of the consumer goes for a high end Samsung smartphone (Galaxy S III, Galaxy S II, and Galaxy Note) in return.
The offers are not very good if you compare to what you can get from a direct sale through a channel like eBay. But this does show that Samsung is very serious about increasing their sales in the US market and are ready to take a direct approach.