Tim Cook has posted a public apology for the problems users are facing with their brand new Apple Maps platform.

Apple Maps is in very early stages and would require a lot of work before it can match the capabilities of rival services from Nokia and Google.

Cook also indicated why they had to ditch Google Maps to develop their own mapping platform.

Apparently, Google was not interested in bringing all the features they have on Android to their iOS app.

Cook said:

We launched Maps initially with the first version of iOS. As time progressed, we wanted to provide our customers with even better Maps including features such as turn-by-turn directions, voice integration, Flyover and vector-based maps. In order to do this, we had to create a new version of Maps from the ground up.

Google has not yet responded to these indirect attacks. It is surprising that Google did not want to bring turn by turn navigation and voice navigation to their Apple iOS app.