Twitter launches hashtag brand pages. NASCAR gets promoted through television ad!

Twitter ran a television ad based on their new brand pages. NASCAR was the first brand promoted through this television ad.

The ad promoted the twitter.com/#nascar link which sends you to the Hashtag page of NASCAR on Twitter at twitter.com/hashtag/nascar.

twitter.com/hashtag/nascar seems to be a customized page with search results, top users and shared images.

This is a good move by the company. It is a sponsored page but not full of advertisements. Users get to become a part of it!

We assume that this program would be expanded to lots of brands in the future and Twitter is likely to generate good revenues through it.

Twitter launches brand pages. NASCAR gets promoted through television ad!